Grant Cardone Net Worth – How He Made Money From Scratch 

Grant Cardone is a Sales trainer and leadership speaker, entrepreneurship, and real estate investing. His journey to real estate fame has been filled with obstacles. His passion and endurance have led to a large net worth and clientele. Cardone proves that your current circumstances do not bind you.  “Whatever it takes” is Cardone’s motto.

Besides writing eight business books, he runs thirteen business programs. In addition, he is the CEO of 7 private companies. Grant Cardone net worth Forbes is estimated to be $700 million as of May 2023. From his business and life success, what can we all learn? Check out Grant Cardone wiki and other interesting details below. We have provided Grant biography, weight, age, height, and many more details on this page.

Key Cardone Facts

  • He was born in Lake Charles, U.S.A., on 21st March 1958.
  • He is married to Elena Lyons, who was a Spanish model & actress.
  • Further, Grant became a millionaire when he was 30 years old.
  • Cardone built a real estate portfolio worth $5 billion from a $3,000 investment.
  • A country club busboy was Cardone’s first job.
  • Grant’s investment philosophy states everyone should rent where they live. Also, this means that you should not become a homeowner. The best way to get rich is to rent where you live, and then invest in properties to rent out to others.

A Quick Biography Overview

Net Worth$700+ million
Grant Age65
DOBMarch 21, 1958
Height183 cm / 6’0”
Weight80 kg / 176 lbs
Eye ColorHazel
Zodiac SignAries
KidsScarlett & Sabrina Cardone
Hair ColorGrey
ParentsConcetta Neil Cardone, Curtis Louis Cardone
SchoolLaGrange High School
CollegeMcNeese State University
Place of BirthLake Charles
Salary$30 Million +
WifeElena Lyons

Grant Cardone: Who is he?

The American entrepreneur Grant is a best-selling author, speaker, investor, and best-selling author.

Currently, Cardone Capital manages over $4 billion of assets. His clients included Google, Sprint, Aflac, Toyota, GM, Ford, and others. 

Forbes Magazine named him the #1 marketer. Moreover, he wrote the best-selling book “The 10X Rule”. A well-known real estate mogul, Cardone owns many properties worldwide.

His name is one of the most renowned in the world. It is through his investments that Cardone has accumulated so much of his empire. In addition to being a phenomenal author, he published multiple books. The books have gained immense success all over the world. Cardone is also an entrepreneur who owns a number of companies.

Additionally, he produced a reality show for National Geographic, Turnaround King. He founded Freedom Motorsport Group INC. and served as CEO. He is also a NASCAR racing supporter. In fact, he has provided numerous people with job opportunities. 

Grant Cardone Net Worth

Grant is an investor and entrepreneur who is renowned all over the world for his success. His career has been filled with unbelievable success. His career includes establishing and running many businesses.

Currently, he operates numerous companies such as Cardone Acquisitions, Cardone Enterprises, and more. He has published many books, gaining commercial success and fame. Grant Cardone net worth is $700 million.

There is no doubt that his YouTube channel for real estate-related investments is among the most liked and viewed channels. In addition to that, he earns about a million dollars per year. His online presence (Facebook, Twitter, Snapchat) and social media following add to his brand’s reach. By 2024, Grant Cardone’s net worth will be estimated at $2.6 billion.

Grant Cardone Net Worth Growth

  • A net worth of $700 million in 2023
  • $600 million in net worth by 2022
  • $570 million net worth in 2021
  • A net worth of $420 million in 2020
  • Further, $370 million net worth in 2019
  • In 2018, his net worth was $320 million
  • In 2008, he invested $100 million in real estate and founded Cardone Capital.
  • The first book, “Sell to Survive,” was published in 1995 with a $3 million budget.
  • Owned a sales training company with $1 million in 1990
    Started career as a salesperson in 1987

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Grant Cardone Annual Earnings: How Much does he Make?

There is no specific figure for Grant Cardone salary (but estimates are available). We can estimate his net worth based on his $700 million net worth. He earns $49 million per year based on investing in stocks for an average return.

  • E-commerce businesses generate $32 million per year
  • Book deals generate $2-5 million per year
  • YouTube generates $1-5 million per year

As you can see above, his income quickly adds up.

Grant’s Early Life & Education

Grant has four siblings residing and living their lives in different states. Garry Cardone is Grant Cardone brother, lives in Florida. 

Furthermore, A family outing to a real estate property sparked his interest in real estate. He started studying real estate when he was 15 years old while now Grant Cardone age is 65 Years.

Lake Charles is where he studied LaGrange High School. Grant grew up in a relatively average family. Therefore, he got a Bachelor of Science in Accounting from McNeese State University. 

A few months after graduating, Grant was unemployed and in drug rehab. During this time, he worked in automotive sales and saved money. 

In 2010, he received the “McNeese State University Distinguished Alumnus” Award.

Cardone has shown his love for NASCAR racing throughout his career. Eventually, he was able to support them through his company, Freedom Motorsport INC. 

Grant Cardone Wife, Children and Parents

Cardone is Married to Model Lyons since 2004. She grew her career in authorship, business and speaker career with the help of husband Grant. Scarlett and Sabrina are their daughters. Cardone leads a joyful married life.

His parents’ names are Concetta Neil Cardone and Curtis Louis Cardone. Curtis passed away in 1968, while Concetta passed away in 2009.

Before Real Estate Investment

As soon as Grant finished rehab, he decided to go into consulting. He aimed to introduce a new sales method to car dealerships and manufacturers. The primary goal of Cardone’s plan was to make the auto industry more consumer-friendly. Furthermore, he wanted to make it efficient by making it more consumer-friendly.

As a consultant, he started putting money aside for investing. What is his preferred asset class? The real estate market and a secret behind Grant Cardone Net Worth.

If we compare the Net Worth of two big real-estate tycoons Grant and Bernie Sanders, Grant still have more wealth as compared to Bernie Sanders.

Success in Real Estate

Initially, Cardone invested in a single-family house in Houston. He rented out the property to tenants for a few months, making it a successful investment. But, his cash flow dried up after the tenants left because the property market was down. It taught him one very valuable lesson:

Never rely on a single tenant for cash flow.

A few years later, he sold that property and invested in his second property at 29. Moreover, this was a multifamily property. In the meantime, he bought his third property with cash flow generated by the sale of his first two properties.

He continued investing in real estate using the income from the acquired properties. His company, Cardone Capital, grew into one of Florida’s largest private-party real estate companies by 2012. The number of apartments he owns today exceeds 4,500.

Grant Cardone Real Estate Assets

American millionaire Grant owns numerous properties across the country. In addition to real estate investment, he owns some of the finest properties in America. He owns houses in Louisiana, Washington, Los Angeles, Georgia, etc.


His car collection is impressive since he is a great fan of cars. As a result, he spent a lot on his two exotic vehicles. Each of which can cost over $100,000. His $3.6 million LaFerrari is among his most impressive rides.

He is an avid car enthusiast. Owns a collection featuring luxury brands renowned around the world. Some examples are Rolls-Royce, Mercedes-Benz, Bugattis, McLaren, Ferrari, and Bentley.

He has gathered a variety of cars for his collection:

  • 2019 Bentley Mulsanne,
  • 2017 Mercedes-Benz S 550,
  • 2021 Ferrari 812 Superfast,
  • 2020 McLaren 600LT,
  • 2019 Ferrari 488 Spider,
  • 2022 Rolls-Royce Cullinan, and
  • 2022 Rolls-Royce Phantom.

Powerful engines and transmissions make cars incredibly fast. Besides, these range from $180,000 to $650,000 each.


Cardone built his real estate empire solely through Cardone Capital. The company has transacted millions of dollars of real estate in the past few years. His passive income comes from owning apartment buildings worth billions in the United States.

His interest in real estate began at a young age. He began renting out a single-family home in Houston at age 29. His tenant left the property, and he sold it five years later for $1.9 million. His down payment on the 38-unit complex is just $350,000. 

He purchased another complex one month later. Thus, he persisted to buy more and more complexes. At the end of 2012, Cardone Capital owned 1016 condos/apartments worth $58 million.

Malibu Mansion

It was revealed in May 2021 that Cardone had purchased Tommy Hilfiger’s Florida estate. It cost him $28 million. His previous residence was in Los Angeles. Lionel Richie bought the property for $18 million.

In January 2022, Grant purchased a home in Malibu, California, for $40 million. It is located on Carbon Beach. Additionally, there are three bedrooms and two bathrooms in this 9,500-square-foot home. Initially, it was listed for $50 million. Jeffrey Katzenberg and Larry Ellison, the founder of Oracle, were nearby neighboring billionaires.

Helicopters & private jets

He owns a Gulfstream G650ER, one of the industry’s most luxurious jets. 

It cost $50 million in 2020. The purchase was affordable due to 100% bonus depreciation, which Grant took advantage of in the first year of ownership.

In fact, it has an 18-passenger capacity and room for two crew members. It has a wingspan of 99 feet. The cabin measures 8 feet wide and 46 feet long. Moreover, it has two engines. That allow jet to reach a speed of 616 knots (max).

He values his time and resources, and his journey from charter to private jet is inspiring. His clever tax planning allowed him to go from charter flight to Gulfstream G650ER and August 139 VVIP helicopters.


Grant has many assets and investments, including a watch collection. His watch investments are also special to him. As a car dealer, he was exposed to watches when everyone had a Rolex. Buying watches is a way for him to express himself.

He now owns several rose gold watches, including a

  • Limited edition Hublot for $400,000
  • A Royal Oak Offshore Audemars Piguet for around $300,000.
  • Additionally, he holds a Patek Philippe Nautilus 5980
  • The 40th anniversary Patek Philippe 5976 is a limited edition model with a blue dial and white gold case.

In addition, he doesn’t view watches as an investment as he only buys them with passive income.

Award-winning Career of Grant Cardone

The early days of his career were spent working for various companies. His move to Chicago in 1987 led him to work for a sales training company that benefited him later in life. Cardone’s work has evolved a lot. Prior to moving to Miami Beach, he had worked in California for almost 12 years.

His passion for automobiles led him to become a sales representative for an automobile company. Cardone later founded Freedom Motorsport Group INC, where he served as CEO.

In 2010, Cardone teamed up with Atlas Media Corp.

Turnaround King was a television reality show he produced.

He is the author of several books, including Sell or Be Sold, The 10X Rule, Be Obsessed or Be Average, and many others. Grant Cardone books have mostly been successful. In addition to several books, he wrote “If You’re Not First, You’re Last, ” a #1 best seller on Amazon and Barnes & Noble. It was a Wall Street Journal and New York Times bestseller.

Further, he received the McNeese State Distinguished Alumnus Award.

The G&E Show is also a self-produced web series by Grant and Elena.  

According to Richtopia, Cardone was ranked 7th on a global list of the 500 most influential CEOs in 2016.

According to Forbes magazine, he was the top marketer to watch in 2017.

The Story of How he Became Wealthy

  • The 10X Rule – Mindset

Cardone is known for his 10x rule mentality.

The “10X rule” basically states that you should aim for outcomes ten times bigger than your initial expectations.

No matter how far you fall short, Even so, you will still be far ahead of your rivals. In other words, the 10x growth mindset is all about maximizing potential.

According to his book, identify your goals. By multiplying the effort by 10, you can estimate how long it will take you to get there. As a result, you will stay within your goals. “Be Obsessed or Be Average,” is the motto he lives by.

There are basically two parts to it;

  1. The first step is to set 10x bigger goals.
  2. The second step involves working 10 times harder than required to reach those goals.

Further, he recommends surrounding yourself with a 10x number of thinkers and doers. 

It does not matter what it takes, you need to develop the mindset to “do whatever it takes.”

To become like grant, raise your standards, work 10x harder, and aim for extraordinary results.

  • Author of best-selling books

Cardone has published 11 books, among them some best-sellers.

The 10X Rule by Grant and all his other books are listed here.

  1. 10X Mentor (2022)
  2. Grant Cardone’s PlayBook (2022)
  3. The Closer’s Survival Guide (2011)
  4. Be Obsessed Or Be Average (2016)
  5. How to Create Wealth Investing in Real Estate (2018)
  6. The Millionaire Booklet (2016)
  7. The 10X Rule (2011)
  8. Sell or Be Sold (2011)
  9. How to Get and Stay Motivated (2017)
  10. Secrets of Selling (2007)
  11. If You’re Not First, You’re Last (2010)

His books have made a significant contribution to his net worth.

Grant has Written Best-Selling Books, But How Does he Do it?

He shares a few tips for writing best-selling books.

  • Read: Reading as much as possible will help you write good copy. Please read! You will absorb it. Once you have done that, write.
  • Just write: No matter where you are in your writing journey, just get started. It’s okay to write badly. In the beginning, your writing will be mediocre. That’s fine, though! Writing every day is the key to creating an excellent copy. It’s essential to remain consistent, Cardone said.
  • Show, don’t tell: Most best-selling authors like Grant, uses this writing technique. Instead of telling a story, this technique involves imagining actions to tell the story. 

Grant Cardone University & 10X Conference

Grant Cardone, a renowned real estate businessman and salesperson, started this university. It consists of a variety of courses, including essential selling topics to advanced topics such as

  • Understanding the buyer and 
  • Handling objections 

The program covers various techniques to selling through 830 courses. Grant Cardone University also offers event planning art courses.

The conference is one of the most successful in the world of business leadership. A number of industry giants have graced the stage there, including

  • Floyd Mayweather,
  • Tai Lopez,
  • Snoop Dogg,
  • Steve Harvey,
  • Lil Jon, and
  • Rick Ross.

In 2019 he conducted his most successful conference, 10X Growth Conference in Miami. A total of 35,000 seats were sold, and $125 million was estimated to be spent locally during the conference. 

He charges $5,000 for a live event. he is a leading provider of online sales training courses, providing the most current, relevant, and effective sales motivation.

Grant Cardone University Success after 10X Conference

The 10X conference is a two-day event that brings together world-class sales and business leaders. 10X conference tickets cost between $2,000 and $5,000. According to Grant, tickets for the event sold for $5 million.

The University’s revenue is growing as a result of the conference. As a result of the conference’s success, Grant and his team are now seeking to expand the course offerings, speakers, and events.

Thousands of sales professionals enroll each year, so Grant is set to make money from this area too.

  • Grant Cardone Enterprises

Miami-based Grant Cardone Enterprises is a partnership of companies. People and businesses can benefit from its services. He founded the company and provided financial empowerment solutions to businesses and individuals.

The company has 160 employees. Currently, the company generates $35 million in revenue per year. Interestingly, company employee count has also seen a 54% increase over last years.

Under the CTTI umbrella, there are

  • Cardone University,
  • Cardone Ventures,
  • 10X Events,
  • Cardone Advertising,
  • Cardone Automotive Resources,
  • Grant Cardone TV,
  • Cardone Capital,
  • Grant Cardone Licensee, and
  • Grant Cardone Foundation.

In addition to providing a range of services, the company also provides

  • Consulting in financial matters,
  • Developing business,
  • Advice on investing, as well as
  • Educative seminars.

Additionally, Grant Cardone Enterprises offers sales and products, training, and consulting services. The services offered by Enterprises include

  • Consulting, 
  • Strategies for marketing,
  • leadership training,
  • Business development, and 
  • Sales training.

From its inception in 2012, the Enterprises has relished massive success. It has grown exponentially. In addition, its products and services are well-known internationally.

Grant Cardone Enterprises generates an annual $100 million in revenue.

Top 12 Motivational Quotes from Grant

Grant Cardone’s net worth post goes beyond his success secrets; we’ll also explore some other topics. Are you looking for Grant Cardone quotes? Check out this handpicked list.

  1. “Never fear the haters. You can’t reach your potential without them.” – Grant Cardone
  2. “You’ll never be admired without being criticized first.” – Grant Cardone
  3. “Approach every situation with a whatever-it-takes-mindset.” – Grant Cardone
  4. “I don’t go to work to work. I hate that saying! So, I want you to go to work to prosper. Go to work for freedom. This is what wealthy people do different than anybody else. Wealthy people work for freedom. They’re not working for comfort items, not for a weekend, they’re working for freedom.” – Grant Cardone
  5. “Focus on creating and producing a future, not what happened yesterday.” – Grant Cardone
  6. “Show up early. Treat people with respect. Perform at the highest levels.” – Grant Cardone
  7. “Commitment isn’t measured by doing the things you want to do but doing the things you don’t want to do when you don’t want to do them. This is how you get FREEDOM – sacrifice a few years for a life!” – Grant Cardone
  8. . “Wake up! No one is going to save you. So, No one is going to take care of your family or your retirement. No one is going to “make things” work out for you. The only way to do so is to utilize every moment of every day at 10X levels.” – Grant Cardone
  9. “Never reduce a target. Instead, increase actions. When you start rethinking your targets, making up excuses, and letting yourself off the hook, you are giving up on your dreams!” – Grant Cardone
  10. “There are some investments that have zero risks and can guarantee a return on your investment every time. Investments in myself have always paid off.” – Grant Cardone
  11. “Almost every problem people face in their careers and other aspects of their lives – such as failed diets, marriages, and financial problems – are the result of not taking enough action.” – Grant Cardone

Grant Cardone Life Give Us 11 Lessons

Cardone’s negotiation skills play a major role in his massive net worth. He is a MASTER negotiator.

Cardone’s negotiation skills can teach us a few things.

Research before starting

Cardone conducts extensive research before entering into any deal. Throughout the sale process, he understands the needs and goals of his clients.

Relationships matter

Cardone always stresses the importance of building relationships as well as connecting with others. Wait to close a sale before listening to their needs and showing empathy!

Criticism is good

Whether you work in business or live a personal life, you will face criticism. You shouldn’t ignore critics. Even negative feedback helps you improve, so never disregard it.

Avoid making excuses

Successful people like Cardone know their success and failure depend entirely on themselves. 

Analyze the deal thoroughly

Make a decision about how to close the deal. Don’t give up easily during negotiations. Extra incentives aren’t a problem. A successful mindset and actions can also help you succeed. 

Overcoming challenges

Grant Cardone’s childhood wasn’t easy. His father died.  His teenage years were filled with drug addiction (there are several videos in which he admits it). In spite of all those challenges, he became the world’s most successful entrepreneur.

Set big goals

According to Grant Cardone, the only way to achieve big things in life is to set big goals and take massive action.

Be Responsible

Grant emphasizes that success is your own responsibility. You are accountable for your actions, your results, and your goals. Don’t blame others for your failure. Put yourself in a position to succeed instead by taking the necessary steps. That’s how he conquered his addictions and built a multibillion-dollar business.

Demonstrate value

It is always important for Grant Cardone to stress how important it is to demonstrate the value of your product or service to your customers. How does it work? It is important to stress all the advantages and parts of your products. Additionally, you should demonstrate how your product can solve their problems.

Learn to sell

He thinks selling is crucial for victory in any industry. Developing a sales strategy is a skill. The key to success in business is mastering it. Your products, ideas, or even your services can persuade others.

Follow up

In the end, ALWAYS follow up with your customers. According to Grant Cardone, it is critical to follow up with customers after a sale. It is important to develop long-term relationships by providing support, resolving their problems, and solving their problems quickly. This is how you’ll win their loyalty.

Grant’s Social Media Accounts

  • With almost 4.2M followers, you can follow him on Instagram 
  • Click here to join his LinkedIn network of almost 559K followers 
  • Here is his Twitter account with almost 1M followers: click here 
  • You can follow him on Facebook by clicking here 
  • Nearly 2.39 million subscribers on Grant Cardone YouTube
  • Further, check his Website. Click here 

Frequently Asked Questions

How Old was Grant Cardone when he Became a Millionaire?

By the age of 30, Grant Cardone had become a millionaire in his real estate business.

What Made Grant Cardone so Wealthy?

Grant Cardone built a $4 billion real estate empire from multiple sources. Furthermore, he is a best-selling author, motivational speaker, and sales coach.

Can You Tell Me How Much Grant Cardone Earns Per Year?

It is estimated that Grant Cardone earns more than $30 million a year

How did Grant Cardone make his Money?

Real estate investor started as car salesmen. He invested his first money in a Houston single-family home. Following that, he got a multi-family complex. His strategy resulted in him gaining more property over time. It took him just five years to become a millionaire. In order to achieve this, he invested in real estate and started his own sales consulting firm.

How much is Grant Cardone Height?

Grant Cardone Height is 6 feet and in meters 1.75m.

Does Grant Cardone Practice Scientology?

He is a known Scientologist who isn’t shy about his affiliation. Scientology has improved Grant’s relationships with money and even his health. He still practices his Catholic faith and believes in God.

Does Grant Cardone have a Criminal Record, or is he Bankrupt?

Cardone released a video in April 2020, he said he is preparing to file for bankruptcy. In this video, he claims to have lost everything. Also, his condo, jet, cars, watches, apartment complexes, and even his employees and wife were all lost. Obviously, his joke was no more than an attention-grabbing marketing ploy. After publishing the video, he later claimed the bankruptcy announcement was just a way to get into the news.

Final Thoughts – Grant Cardone This Year, 2023

In conclusion, Cardone is an incredible real estate investor and a great thought leader. It is undeniable that Grant Cardone has built an empire by teaching others how to succeed.

He owns and runs seven companies that bring in millions of dollars each year. His investment properties in the United States are valued at approximately $1.4 billion. His companies help him accomplish this. He has multimillion-dollar real estate empires across Arizona, Alabama, California, North Carolina, Florida, Georgia, Tennessee, and Texas.

In addition, Grant’s “Be obsessed or be average” tagline will help Cardone Capital continue its growth and expand geographically. His interviews indicate that he usually owned his real estate holdings himself, except for about 2% of his portfolio held by family and friends.

One of Grant’s main priorities is keeping his company close to his heart. Additionally, Grant believes trading money will help you achieve financial freedom.

In addition to his large real estate portfolio, Grant Cardone owns multiple businesses, contributing to his net worth. For decades, Fortune 500 companies have relied on his expertise. In fact, his motivational speeches now help others.

His secret to success is to follow the 10x rule, i.e. take 10x action, set BIG goals, and have a solid work ethic. Learn more about Cardone by checking his books and following him on social media. His success secrets are often revealed on YouTube, Instagram, and others.

Currently, Grant Cardone’s net worth is $700 million.